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CLICK FRENZY

ONLINE RETAIL

Exploding onto the national stage (literally) in 2012, Click Frenzy has become a great home-grown retail story – a powerful stimulus on the retail calendar where no event existed before. The event is expected to attract between 1 million and 1.5 million visitors and generate a sales boost of over $30 million to the local retail market – in one day! Piccolo PR have been engaged for the last two years to manage Click Frenzy’s Sydney PR strategy and execution.

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